Property & Real Estate Newspaper Ads in Pune
Reach Pune's serious property buyers and tenants through newspaper classifieds. Shubindia Ad Works specialises in real estate ads — flat sales, rentals, commercial leases, and developer launches across Times of India Property, Sakal Property+, Lokmat Property, Maharashtra Times Property and Loksatta — with Sunday Property Pull-out exclusives and weekday classifieds.
Why Real Estate Still Works in Print (2026 Edition)
Pune's property buyers — especially in the ₹1Cr+ premium segment and the 45+ end-user demographic — still rely on Sunday newspaper property sections to discover serious listings. TOI Property+ (Sundays) and Sakal Property (Sundays + Wednesdays) together reach 2M+ engaged Pune readers. Real estate developers run launch campaigns combining full-page launch ads + classified support listings, getting 3-5x walk-in conversion vs digital-only campaigns.
Property Ad Categories We Handle
From single classified listings to multi-page developer launches — we handle resale flats, ready-to-move apartments, under-construction launches, plot/land sales, commercial spaces, office leases, paying-guest accommodations and warehouses. Sunday Property Pull-outs offer combo deals (text + photo + display).
Classified Ad Categories & Rates
Flat for Sale (Resale)
₹1,200 — ₹4,500/adStandard flat resale listing — area, BHK, locality, asking price, contact. Sunday Property pull-outs get 5x more views than weekday classifieds.
Available in: TOI, Sakal, Lokmat, Maharashtra Times
Flat for Rent
₹800 — ₹2,800/adFurnished/unfurnished rentals across Pune localities. Wednesday + Sunday placement recommended for fastest tenant response.
Available in: Sakal, Lokmat, TOI
Commercial / Shop for Lease
₹1,800 — ₹6,500/adRetail shop, office space, godown, warehouse listings. Best in TOI Commercial section + Maharashtra Times.
Available in: TOI, Maharashtra Times, Sakal
Plot / Land for Sale
₹1,500 — ₹4,200/adNA plot, agricultural land, gated community plots — Sakal Sunday Property + Pudhari for tier-2 reach.
Available in: Sakal, Pudhari, Lokmat
Developer Launch (Display)
₹85,000 — ₹4,50,000/adQuarter-page to full-page launch ads in TOI Property+ Sunday + Sakal Property — combo with classified support.
Available in: TOI Property+, Sakal Property, Maharashtra Times
PG / Hostel / Co-living
₹600 — ₹1,800/adFurnished PG accommodations, students/working professionals — Lokmat + Sakal weekday classifieds work best.
Available in: Sakal, Lokmat
Classified Ad Rate Comparison Across Pune Newspapers
Starting rates per ad. Actual cost varies by size and enhancements.
| Newspaper | Matrimonial | Obituary | Name Change | Property | Recruitment |
|---|---|---|---|---|---|
| Times of India Property+ Sunday | — | — | — | ₹2,000 — ₹4,500 | — |
| Sakal Property Sunday | — | — | — | ₹1,200 — ₹3,500 | — |
| Lokmat Property Wed+Sun | — | — | — | ₹1,000 — ₹2,800 | — |
| Maharashtra Times Property | — | — | — | ₹1,500 — ₹3,800 | — |
| Loksatta Property | — | — | — | ₹1,100 — ₹2,500 | — |
National Newspaper Ad Rates — Quick Comparison
National averages across regional and metro newspapers (2026).
| Ad Format | Size | Regional Papers | Metro Papers | Best For |
|---|---|---|---|---|
| Text Classified (20 words) | 20 words | ₹250 - ₹500 | ₹500 - ₹1,000 | Jobs, notices, rentals |
| Classified Display (100 sq cm) | 100 sq cm | ₹20,000 - ₹30,000 | ₹30,000 - ₹50,000 | Premium jobs, property |
| Quarter Page (400 sq cm) | 400 sq cm | ₹10,000 - ₹25,000 | ₹50,000 - ₹1,75,000 | Sales, announcements |
| Half Page (825 sq cm) | 825 sq cm | ₹25,000 - ₹50,000 | ₹85,000 - ₹2,50,000 | Product launches |
| Full Page (1,760 sq cm) | 1,760 sq cm | ₹50,000 - ₹75,000 | ₹1,50,000 - ₹10,00,000 | Major campaigns |
| Jacket Ads (3,520 sq cm) | 3,520 sq cm | ₹75,000 - ₹1,00,000 | ₹3,00,000 - ₹15,00,000 | Premium launches |
Rates are indicative
The rates shown are sourced from competitor platforms and official rate cards for reference. Actual rates may vary based on booking volume, timing, and negotiations. Please contact us for the exact updated rates.
Book Your Property Newspaper Ad in Pune — Starting ₹800
Same-day Sakal & Lokmat booking. Sunday Property+ premium slots. Free copywriting, agency rates 15% below published tariffs. Call +91 6001919600.